2023/08/23 Council Agenda Packet

Everett Transit 2023 TDP DRAFT 6 ii) Continue to leverage social media adoption as the growing preference for consuming information. iii) Continue to monitor the effectiveness of our communication channels to customers with disabilities. iv) Continue outreach to support non-English speaking customers through ET’s Language Assistance Plan. v) Continue to evaluate and modify the tracking and response system for customer comments. vi) Continue to improve the customer experience on our website and through social media. vii) Maintain increased number of schedule holders at bus stops and monitor stop usage. d) Increase community engagement in the transit planning process. i) Continue to solicit customer input through public meetings, customer surveys, and transit fairs (when feasible) and at employment sites affected by the City’s Commute Trip Reduction Ordinance. Annual outreach events include various community events, job fairs, and multicultural job fairs. Nearly 80% of Everett Transit’s annual events include minority and low-income populations. ii) Continue to use the feedback provided through the Voices of Everett Transit (VET) customer comment database to assist us in better meeting the needs and exceeding the expectations of customers. iii) Provide briefings and transit updates to civic and community organizations and neighborhood associations throughout the year regarding service changes or projects, and upon request. iv) Continue to evaluate each customer request for service in a timely and fair manner. e) Implement recommendations for continued service and routing enhancements through downtown Everett. i) Invite and involve all stakeholders into conversations about potential impacts to service in the downtown service area. These conversations should factor in service provided by Everett Transit, Community Transit, the regional service of Sound Transit as well as rideshare services and other service providers. ii) Continue coordination and planning with the Port of Everett for public transportation elements of the North Marina redevelopment project, including transportation links to downtown and Everett Station. iii) Continue to coordinate expansion of connecting service to the Riverfront development. f) Continue to utilize the City’s Geographic Information Systems (GIS) services for transit facility improvements planning. i) Continue the use of GIS to track bus stops, facilities, and amenities for maintenance purposes. ii) Create and identify mapping layers to be used in 1) delineating bus service on existing roadways; 2) bus stops and facilities/amenities; and 3) referencing of bus routes in the city for the purpose of land use permitting, roadway impacts, and other related activities.