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F. Recreation Development <br /> 1. Develop and manage an age segment program approach to each core recreation <br /> programs to develop a life time user. <br /> 2. Develop and manage business plans for each core recreation program to also include <br /> marketing and promotional plans. <br /> 3. Utilize a cost benefit approach to pricing of fee based recreational programs. <br /> 4. Maintain a special events calendar that has wide distribution within Everett. <br /> 5. Continue to improve program registration processes and participant use analyses in <br /> order to increase classes' utilization rates (registrations versus capacity) and modify <br /> program offerings as justified. <br /> 18 <br />