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� � - . <br /> compreltensve plan to iitte��a:e si�s into tUe framewodc of the building(s), <br /> fa�idscaping, and other desi�;u fcatures of the property, utilizing an overall desig . the;ne. <br /> "Ihe applicant's proposal is evaluated using tLe followino criteiia: <br /> 1) Il7te�6��r the proposal u+nuijests erceplionnl nisrrn!lrmrotonp bedueer� N�e si�u, <br /> Grri(rtin,s n�id otlier compnireirts ajtlre s:tGject property t1u•oirgh 11re use ajn <br /> cousisle�it desigit 16eute; <br /> Tl�c applicant proposes to install a rivo inonwnent signs and an electronic <br /> ch�ging message sigu. According to tlte Applicant's�aiTative statenicnt, d�c <br /> t�co CRC signs Uave been designed usuig sinular mateiials and colors�u tl�e new <br /> Uuildino. Tius includes bricic a�id mortar color. The si@is wouId measure <br /> approximatcly 12' wide by 5'-G" high aud would include incised lettenng. <br /> 7 he stadium sign will n�al:c use of tl�e exisling bricic pedestal and tl�e bncics �eill <br /> match tlie color and nlaterials use in Ihe CRC building. T�c sign itself would bc <br /> 34 square feet in arca and of 4�at total,tlie electrouic chaogiug �uessage poition <br /> would comprise d5.5 squa��e feet. Tl.e total area exceeds ilte 75 squaze foot <br /> uiaximum; liowever, the cha�iging ntessagc portion of tBe sign is less tlian tl.e <br /> masimum of�6.25 squaze feet pemiitted by code. <br /> ?) 1 PIrellrer(lre sig��or signs prouro[e U�e plmuied Im�d«sc iu tGe nrea of ilte <br /> st�Gjec!properlj�nu�!eidrnuce Nie aeslGerics ajtl�e srnro�urdiug nren; <br /> 1 hc sigus complement the land uses a�td activitics on the site(s)Uu•ough their <br /> placement, design and use of materials. The Applicant is not ahle to place Uie <br /> ntontmtcnt signs entircly on the property duc to site coiutrainu (topogiaphy) and <br /> parcel co�diguratiou. <br /> 1he signs would be consLucted of liigh-quality, durabfe materials and are <br /> consisteut with the character of tl�e sunnund area, buildinos and uses. <br /> 3) II'lic!lter�Gc�sigu nnd r!s plarerucut oGsU'ucls or in(ciJerrs u i(Ir nu��olhcr.sr;�ns <br /> or property ir� O�c nma or nGsiructs�mlrrrrt!scenic vicirs; <br /> "l�fte proposcd mottument signs would�e lucated witltin d�e City ri�ht-of-���ay on <br /> Rroadtvay and AD°i Street. Typically,ihese types of signs are located entircly ou <br /> piivate property. Wit�tl�e building beiug locatcd closc to tlte propetty linc, <br /> combuted with sloping topo�aphy and locatiou of cxisting utility infrastn�cturc, <br /> the sign eastenuvost si�i needs to Ue located close to the side�i�alk. Tlte�vestern <br /> si�u is set Uacic fw9ier front t6e sidewalk,Uut is located in au area where the <br /> sireet riglri-of-�vay on a0'�' Strect is very wide. If tlic sign were placed cntuelp on <br /> private property at this location, it ��'ould have little wayfmdiug value Lccause it <br /> ���ould L•e too far from thc st�ect. <br /> 'u�29=0 Wctinore Avcnuc, Suitc 3-A, E��cret.,\VA 93'_DI-JOdd 43 (d'S)'i1-97;1, Eas(d�:j?5'i-37�i' <br />