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CHAPTER 5 <br /> Strengtheninc Commercial Activities and Retail <br /> Services <br /> Respondents to a 2004 questionnaire about downtown Everett commonly noted <br /> that the most important need in downtown was for more shops and restaurants. <br /> Additionally, the City will need to replace the older manufacturing, repair and <br /> distribution jobs gradually leaving downtown and vicinity with a wider diversity of <br /> technical, office and service positions. The primary way to help these sectors to <br /> grow in downtown is by elevating downtown's role as a regional destination and <br /> by fostering residential neighborhoods, as noted above. Additionally, the City <br /> should make sure that land use patterns and development potential fit the needs <br /> • of prospective commercial activities and focus retail in prescribed area to <br /> reinforce a shopping and entertainment district. Requiring commercial uses on <br /> the ground floor of new development of Colby, Hewitt, and portions of Rucker <br /> and Wetmore will prevent new development from displacing retail uses on those <br /> key streets. Upgrading streetscapes is also a proven method of assisting retail <br /> performance. The City should continue, as part of its economic development <br /> strategy, to promote downtown as a location for new or relocated businesses. <br /> kir <br /> 00 <br /> 42 MAKERS architecture and urban design <br /> 0509_rpt_araft.aoc-6/29/06 <br />