2007/10/17 Council Agenda Packet

e 1.9 CITY OF EVERETT PROFESSIONAL SERVICES AGREEMENT This AGREEMENT is made and entered into on this day , of , 2007 by and between the CITY OF EVERETT, a municipal corporation under the laws of the State of Washington,hereinafter referred to as the "City," and the Snohomish County Tourism Bureau, whose address is 909 SE Everett Mall Way, C-300, Everett, WA 98208, hereinafter referred to as the"Contractor" or"SCTB." WHEREAS, on May 9, 2007,the City Council authorized the issuance of a Request for Proposals to secure marketing and related management services from a qualified agency or firm for the purpose of increasing visitor spending in Everett; and WHEREAS,the City properly submitted the aforementioned Request for Proposals to the Lodging Tax Advisory Committee to provide opportunity for comment; and WHEREAS,pursuant to RCW 67.28.1815,taxes imposed under Chapter 67.28 are credited to a special fund and used solely for the purpose of paying all or any part of the cost of tourism promotion, acquisition of tourism-related facilities, or operation of tourism-related facilities; and WHEREAS, a seven-member selection/evaluation team including representatives from City Council, City staff, Lodging Tax Advisory Committee, Snohomish County Lodging Association and Port of Everett found the Snohomish County Tourism Bureau(SCTB)'s proposal to be the most responsive to the City's objectives in terms of price, quality of outline for development of a comprehensive media, advertising, marketing and promotional plan for Everett, and demonstrated experience in providing tourism-related services and affiliations with other tourism entities; and WHEREAS, the Contractor represented, and by entering into this Agreement now represents, that it is fully qualified to perform the services to be performed hereunder in a competent and professional manner; NOW,THEREFORE, the parties herein do mutually agree as follows: 1. Engagement of Contractor. The City hereby agrees to engage the Contractor, and the Contractor hereby agrees to develop and implement a comprehensive strategic media, advertising, marketing and promotional plan for the City of Everett to increase awareness, media exposure, visitation and tourism revenues for the City and specifically to provide the following services in a competent and professional manner: a) Undertake and accomplish activities associated with Everett Tourism Marketing Plan as described in Exhibit/Attachment A(see activities to be undertaken by the Contractor on pp.7-10 of SCTB/Everett Tourism Marketing and Visitor Services Proposal); and 1