Laserfiche WebLink
• <br /> EVERETT CITY COUNCIL,AGENDA ITEM COVER SHEET <br /> PROJECT TITLE: 6 <br /> Consent COUNCIL BILL# <br /> Regional Insertion Order X Action Originating Department Administration <br /> Agreement with National First Reading Contact Person Kate Reardon <br /> Cinemedia. Second Reading Phone Number 8687 <br /> Third Reading FOR AGENDA OF 4/30/08 <br /> Public Hearing <br /> Initialed by: <br /> Department Head <br /> CAA <br /> Council President <br /> Location Preceding Action Attachments Department(s) Approval <br /> Regional Insertion Order Legal <br /> Agreement Administration <br /> Amount Budgeted $3,210.00 <br /> Expenditure Required $3,210.00 Account Number(s):112 510 3306 410 <br /> Budget Remaining <br /> Additional Required <br /> DETAILED SUMMARY STATEMENT: <br /> The City of Everett will advertise the City's Fourth of July events in a variety of ways including airing a 30- <br /> second commercial produced by Everett TV 21 at Everett Stadium 16 at the Everett Mall beginning June 6, <br /> 2008 through July 3, 2008. Commercial will air up to 70 times a day, display randomly on screens located in <br /> the theater lobby during business hours. Anticipated audience reach is 130,000 people. In order to do this the <br /> City must execute the Regional Insertion Order Agreement with National Cinemedia in the amount of <br /> $3,210.00. <br /> RECOMMENDATION(Exact action requested of Council): <br /> Authorize the Mayor to sign the Regional Insertion Order Agreement with National Cinemedia to provide <br /> advertising in the amount of$3,210.00. <br /> 19 <br />