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<br />11 <br /> <br />• Protect a network of open space. <br />• Restore the health of Puget sound. <br />• Act collaboratively and support local efforts. <br />Washington State 2023-2025 CTR Draft Plan <br />Goal: Increase the use of high-efficiency transportation options for commuters. <br />Objectives: <br />• Improve delivery of CTR programs. <br />• Expand CTR market to address equity. <br />• Produce more useful transportation behavior data. <br />• Expand investment and service to advance equity and environmental justice. <br />• Respond to shifting mobility patterns. <br />• Reduce greenhouse gas emissions. <br />Summary of benefits with CTR objectives <br />• Reduction in greenhouse gas emissions: Plans throughout the region have the common <br />objective of reducing greenhouse gas emissions throughout the area. A decrease in drive- <br />alone commute trips would result in less greenhouse gas emissions, thus improving air <br />quality. <br />• Improvements in public transportation services, facilities and networks: Plans throughout <br />the region share the desire and necessity of investing in infrastructure that supports <br />multimodal transportation options. A shift by individuals to try other transportation options <br />increases awareness to gaps in non-motorized infrastructure and prioritization of those <br />developments. In turn, these improvements make non-drive alone options more attractive <br />and reliable in their usage and safety. <br />• Advancing accessibility and mobility: Plans throughout the region have initiatives in place to <br />address and improve the accessibility of transportation services by underserved <br />communities. The CTR program facilitates focused outreach with employees that amplifies <br />desires for increased mobility options that are safe and accessible for all. <br />• Education and marketing: Plans throughout the region express the importance of the <br />customer experience and expanding service for maximized ridership. The CTR Program <br />markets regional transit options and incentives at worksites to inspire behavior change. In <br />addition, ETCs serve as a representative for employees to provide feedback on operating <br />routes and transit expansion projects which can be relayed directly to the appropriate <br />agency or the CTR implementer. <br />• Data collection: The CTR program’s biannual survey collects transportation data to learn <br />about employee commutes and the factors that impact their mode choice. This aggregate <br />data can be shared with planning departments to maximize route operations and ridership.