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lights shall be required for new developments adjacent to an <br /> incompatible land use to minimize the impact of the new <br /> development on existing uses. <br /> 9. SIGNING <br /> A. Signs for identification purposes shall be permitted to have an <br /> area not to exceed one square foot for each one linear foot of <br /> business property frontage on a public or private street. <br /> B. Each business establishment shall have no more than one (1) <br /> business identification sign per building face and in no event <br /> 1 <br /> more than two (2) identification signs per establishment. <br /> C. No business identification sign shall have a surface area greater <br /> than ninety (90) square feet per face and is subject to the total <br /> square footage permitted in (A. ) above. <br /> D. Business identification signs shall be attached to the principal <br /> building. The uppermost portion of the sign shall not extend <br /> more than five (5) feet higher than the principal building at its <br /> highest point, and is subject further to the overall height <br /> regulations of this zone. <br /> E. In addition to the business identification sign, advertising <br /> displays or signs pertaining only to the uses or sales on the <br /> property where displayed may be permitted when attached to the <br /> principal building, provided the total surface area of all such <br /> signs shall not exceed fifty (50) percent of the total square <br /> footage permitted in (A.) above. <br /> F. Signs which are an integral part of a window shall occupy no more <br /> than twenty-five (25) percent of the total window area. <br /> 84090702 9 9 PAGE <br /> -9- <br /> VOL 1.86 . 28 <br />