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PROJECT,SCOPE OF WORK <br /> Fully describe the project. Expand your summary paragraph-frompage one,to address such issues as:what it is you wish to do;who., <br /> will benefit and why and how;beginning and ending date&of your project; and what measures you will apply to evaluate its success: <br /> If you are requesting funds for a specific portion of a larger project, please so state but,focus your response on the element <br /> for which you are requesting funding assistance. This section requires that'you,to establish,to a clear and quantifiable way, that, <br /> your project will i sustain or enhance'one or more aspects (to be identified by.you),of.tourism In-the. City of Everett <br /> Proposals from projects that can prove they will generate'overnight staysare ipreferred. Please':coordinate your project's <br /> milestones with the time line on page 7 of this package.Please also show anyother funding received or requested for your project. <br /> Come Celebrate Everett and help inspire the City through running and dancing while <br /> benefiting The Arts and Athletic Programs supporting students from the Everett School <br /> District. We will take back Broadway, running participants from Everett Community College <br /> and WSU Everett Campus to Memorial Stadium. Following the run participants will enjoy an <br /> amazing and inspiring concert featuring talented students from Everett School District and <br /> a Big Name Headlining Artist. A portion of every entry into the event will be donated to the <br /> We Are Everett Community Fund held by the Community Foundation of Snohomish County. <br /> The proceeds will we be used to fund arts, entertainment and athletic enrichment programs <br /> for kids who live with the Everett School District. <br /> For us to reach our goals of over 10,000 tickets and registrations sold we would like <br /> to bring in a huge headlining act which will help draw for the event from all over the place. <br /> We have already put in a proposal for Macklemore to come play the event. To make the <br /> event work we will need to transform Everett Memorial Football Stadium into a viable concert <br /> venue. To do this it will cost over $100,000 in staging and sound and extra seating to be <br /> brought in. We are seeking 1/2 of the initial $100,000 quote we have obtained to make this <br /> happen. We would like to open up registration and ticket sales on March 1st and announce <br /> that Macklemore will be the headlining act sometime in May. The actual run and concert will <br /> be held on Saturday, September 29th <br /> We believe that the entire City of Everett will benefit from this run and concert. Our <br /> main focus of the event is to help increase and strengthen the reputation of The City of Everett <br /> while also inspiring and motivating our residents. We would like to show the youth of Everett <br /> and it's residents what they can do and help them believe they can achieve great things. <br /> For this to be successful we want to bring in a huge headliner to perform which is a <br /> level we normally do not get in Everett. Macklemore sold out 2 nights at Key Arena in 22 <br /> minutes and has a huge following throughout the world. Everett Memorial Stadium is a unique <br /> venue and would give his huge audience the ability to not only see how gorgeous the City of <br /> Everett but experience Macklemore in a very unique setting. <br /> We will be fully closing down Broadway running participants from Everett Community <br /> College to Everett Memorial Stadium.We are hoping this might also benefit the City of Everett <br /> Residents in that it might inspire the City of Everett to work on cleaning up Broadway a little <br /> more while also putting up some flags and banners on the light posts celebrating 125 years <br /> of Everett. <br /> 5 <br />