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—� Downtown Everett reaches new <br />prominence as thousands of residents and <br />dozens of businesses join those who <br />already make Everett home <br />1. Promote Downtown Everett <br />2. Designate a Community Renewal Area with a project -driven Renewal Plan <br />3. Partner with Downtown Everett Association to manage parking and explore Main St program <br />4. Complete planned Hoyt and Rucker Streetscape improvements <br />5. Support Everett Station Area's effort to form a Business Improvement Area <br />6. Convene an Advisory Committee to enhance communication and increase effectiveness <br />The Westmont -Holly -Evergreen -Boeing <br />(WHEB) triangle maps an economic <br />development course to capitalize on its <br />unique opportunities <br />1. Promote the WHEB Triangle <br />2. Conduct a public process to create WHEB-specific economic development recommendations <br />3. Explore enhancement and redevelopment options of WHEB park properties <br />4. Launch land use planning of the two WHEB light rail station areas <br />5. Enforce compliance policies that eliminate blight <br />6. Dispel misperceptions of the Casino Road area <br />7. Investigate annexation options south of the WHEB <br />8. Collaborate with Snohomish County Tourism to grow tourist destinations and spending <br />9. Help establish Paine Field commercial airport as the region's preferred destination <br />Placemaking drives targeted <br />transformation to realize City priorities <br />1. Enhance the reputation and image of Everett both inside and outside the city <br />2. Catalogue existing placemaking to identify demographics served, facilities used, marketing <br />strategies, resources allocated, and opportunity gaps <br />3. Form a staff cross -department City Placemaking Team to set internal policies, assess <br />opportunities, form partnerships, and track effectiveness of Placemaking efforts and spending <br />4. Create a broad Placemaking Task Force to plan, promote, and implement city-wide initiatives <br />5. Recruit new Placemaking to Everett, especially those that fill opportunity gaps <br />DAN EERNISSEE, DEERNISSEE@EVERETTWA.GOV <br />UPDATE: NOV 16, 2018 <br />L <br />