Parametrix 1/18/2022 - Laserfiche WebLink

SCOPE OF WORK (continued) • How will the SMAP be developed? • What are the community benefits of the SMAP? • Who is developing the SMAP? • Identify and initiate collaboration with stakeholders • Map basin demographics and location of historically disadvantaged groups, as well as analysis of languages spoken in in up to five basins. • Provide tools for outreach corresponding to the schedule milestones.These tools can be produced in multiple languages.The tools will support educational campaigns and participatory activities that proactively inform community members about the SMAP and provide opportunities to share local knowledge in the basins. Example of tools: • Web-based story maps • Infographics • Post Cards • Videos (City YouTube/Everett Channel) • Social Media (City accounts), such as Facebook and Newsflash content • City of Everett Web Site content • Neighborhood Signage • Bus Ads • Open houses • Interviews/focus groups • Plan should identify how the success of the community engagement effort will be measured and reported. Assumptions • Parametrix will coordinate with City communications staff throughout the development of the plan and implementation of outreach activities. • Parametrix will implement public outreach with the City's approval. • All outreach tools will be approved by the City. • The City will provide available data on current public outreach programs,web sites, surveys, participation records, etc. • For budgeting purposes, it is assumed that: • Up to two Parametrix staff will attend up to 4 outreach events(open houses, focus groups, or other events). • Up to two Parametrix staff shall prepare for and attend up to 4 briefings with Council or other City commissions. • Up to two Parametrix staff will spend up to 8 hours of time engaging directly with stakeholders. • One Web-based story map City of Everett 556-1844-827 Stormwater Management Action Plan(SMAP) 6 December2021 Scope of Work