Washington Department of Fish and Wildlife 2/16/2024 Amendment 1

Page 3 of 13 GOALS & MEASURABLE OBJECTIVES The goal of this project is to incorporate social marketing principles to strategically address local stream water quality degradation and elevate the wellbeing of its residents living in high-growth areas by pinpointing opportunities where property owners can restore riparian areas. The key objective is to design a campaign that addresses the motivations and barriers this audience may have to implementing habitat protection on their property. Once the pilot campaign is executed, the effectiveness of the incentive-based pilot will be evaluated and then modified with the goal of increasing participation the following year. This secondary effort will enhance the campaign's reach by not only retaining previous successful campaign elements but amplifying the momentum from word-of-mouth and neighborhood visibility of the pilot campaign. This will improve the likelihood of contiguous tree canopy and vegetation along multiple, clustered properties in riparian areas of North and Swamp creek. The desired outputs for this campaign include: • A successful pilot campaign that identifies and addresses at least some of the barriers and motivators to property owners installing and planting trees on their properties. • Amplified participation in the second year of the campaign to increase clustering of riparian buffering. • Increased vegetation in North and Swamp creek riparian management zone. • Expanded tree canopy and riparian forest cover in local urban streams. The desired outcomes for this campaign include: • Reduced water quality concerns. • Increased government engagement in overburdened communities. • Improved community engagement with local water quality issues. • Increased watershed resilience to impacts from climate change including stream flow and water temperature TASKS & DELIVERABLES The City of Everett (hereafter referred to as the subrecipient) will manage all project components, including but not limited to subcontract(s), invoice submission, budget, and deliverable completion and submission. The subrecipient will submit deliverables and invoices to the Habitat Strategic Initiative Lead (HSIL) subaward manager . Deliverables and invoice submission procedures are described in the HSIL Subrecipient Manual. The following are tasks, deliverables, and target completion date s associated with this this subaward: TASK 1. Project Development This task must be completed before initiating any other work under this subaward. Work completed on other tasks prior to completion of Task 1 may be ineligible for reimbursement. 1.1 DEVELOP PROJECT PLAN The subrecipient will complete the project plan template describing the work necessary to achieve the subaward deliverables. The template includes a timeline, workplan, budget, project success measures, and storytelling metrics. The Habitat Implementation Strategy (IS) lead and subaward manager will have the opportunity to provide input on the template and establish mutual expectations. The template provides the framework for quarterly reporting (Task 2.1) and clear communication between the HSIL and the subrecipient. DocuSign Envelope ID: 7BA4B790-188B-429E-8F80-A1F358A7EDAF