BDS Planning & Urban Design 2/22/2019

SCOPE OF WORK FOR BUSINESS IMPROVEMENT AREA SERVICES 10/29/2018 key stakeholders are more forthcoming in a confidential discussion with an outside party than they will be in a group setting among their peers 1 .4 — Steering Committee #1 : Process & SWOT Analysis We recommend an Everett Station District Alliance Steering Committee to work with the consultants in guiding the process, and leading ratepayer outreach during vetting and petition gathering. An ideal Steering Committee will have 6-10 members who are likely to be significant ratepayers if a BIA is formed, and who are predisposed to be sup- portive of this effort. In our experience,the most effective salespeople for a BIA are the ratepayers themselves. Usually this means property owners.We also find that is most effective to begin with a group that is supportive of the downtown organization and its mission and inclined to be in favor of an equitable funding structure with everyone paying their fair share. BDS will prepare materials for each Workgroup meeting, including thoughtful agendas with realistic time for each item, interesting and accessible advance information, com- pelling graphics, and a specific plan for what is to be accomplished for each agenda item. Brian Scott will facilitate all Steering Committee meetings,with Valerie Tran developing a real-time graphic record on the wall. BDS is known for dynamic meetings with tight agendas, substantive facilitation, clear information, and working consensus toward forward movement. The first meeting of the Steering Committee will be getting everyone acquainted, agreeing on the process and schedule, and identifying Strengths, Weaknesses, Opportunities, and Threats to the district today. This will become the foundation of the BIA concept. 1 .5 — Meeting Summary: Issues & Options Following each Steering Committee meeting, BDS will debrief with the client and pre- pare straightforward notes on the discussion and agreed actions, including a photo- graph of the wallgraphics from the meeting. The first meeting summary will be a sim- ple list of issues and options for a possible BIA. 1 .6 — Steering Committee #2: Boundaries, Services, Budget The Steering Committee will consider possible BIA boundaries,potential work plans, budgets, and resulting assessments. The basis for meaningful BIA decisions is infor- mation about the properties in question. BDS will work with the City use the Snohomish County Assessor's GIS data to develop a dataset for each area to see which properties would pay, and how much, under various assessment scenarios. In the course of our work in dozens of business districts, BDS has developed a standard BDS 4