2802 WETMORE AVE FUNKO 2019-06-25

Findings:The proposed lower wall signs will be placed flush against the facade of the building. The upper wall signs will extend 1.5 feet over the roofline of the building and mounted flush with the roof edge. The projecting sign will extend 7.5 feet from the building. The projecting sign and statue will be placed at a 45 degree angle as to be visible from both California Street and Wetmore Avenue. Conclusion: With regard to the extension of the upper wall signage above the roofline and extension of the projecting sign beyond the permitted distance,the proposed signs should not obstruct or interfere with other signs or natural views. 4. Whether the proposed plan is aesthetically superior to what could be installed under existing criteria in this section. Findings: Sign Category C of the zoning code allows for one wall sign per façade at a maximum of 60 square feet of wall signage, or the option of a projecting sign. The B-3 zone allows for upper story wall signage in addition to other compliant signs. The proposal includes a 204 square foot lower wall sign(REVISED Sign#3), a 102 square foot lower wall sign(Sign#2),two upper wall signs (Signs#2.1 and#2.2) 83 square feet each, a projecting sign(Sign#1) at 34.67 feet in height and 256 square feet projecting 7.5 feet from the building, and a mascot sculpture.All wall signs are proposed to be internally illuminated. The mascot sculpture sign will be illuminated indirectly with lights shining on the sculpture. The projecting sign, Sign#1,includes a rotating crown logo, with blinking lights within 1 individual letters and a neon illuminating effect along the edge of the sign.No signage is to be placed on the west or south facades of the building. Conclusion: The proposal meets code for the Sign#1 neon illumination(19.22.020.F.1) and size, clearance, and height(19.22.020.F.4); Signs#2 and#3 design,height,and mounting requirements(19.22.020.F.3); and Signs#2.1 and#2.2 use, size,content,and lighting (19.22.020.F.6). However, Signs#2.1 and#2.2 deviate from code by extending above the roofline(19.22.020.F.6), Sign#1 deviates from the number of signs allowed per façade and projection depth(19.22.020.F.4), and the excess of lower wall signage deviates from size (19.22.020.F.3). While the proposal displays aesthetic superiority by upholding the aforementioned code and standards provided within the Certificate of Appropriateness, removing one wall sign(at the corner of Wetmore Avenue and California Street)would reduce and further support this intent by limiting the total sign area and quantity of wall signs for the façade facing Wetmore Avenue Decision: The Planning Director APPROVES the REVISED proposed plan and determined it meets the criteria listed in Subsection 36.210.A of the Zoning Code with the following conditions. The following conditions shall apply: 1. Signs #2.1 and#2.2 are approved as proposed in the submitted plans. ADDENDUM to REVII#16-012 Comprehensive Sign Design Plan for Funko